Waxewul launches J_HOOD_BAG in collaboration with Brunello: a doubleface jacket made of 100% sustainable materials with a dual nature of street and fashion, with a removable hood that can be transformed into a shopper, to be used how and when you want.
Waxewul launches J_HOOD_BAG in collaboration with Brunello: a doubleface jacket made of 100% sustainable materials with a dual nature of street and fashion, with a removable hood that can be transformed into a shopper, to be used how and when you want.
J_HOOD_BAG is an exclusive, innovative and sustainable garment made on one side in BemBAZIN™, a new generation of bazin designed, patented and produced by Brunello that is composed of the high-tech and responsible fibers of Bemberg™, and on the other side in Wax fabric, traceable and certified, ensuring reduced waste (two jackets in one) and long life.
DOUBLE because 2 are the sides in which you can wear our J_HOOD_BAG jacket, because doubleface: on one side in Wax fabric, on the other in BemBAZIN™ for a perfect “urban-street” combination, an extraordinary vibrancy of colors and refinement thanks to the processing that gives three-dimensionality in the designs and shine in every movement.
DOUBLE because 2 are the natures that the BemBAZIN™ fabric, in Waxewul’s vision, encompasses: the choice was to introduce the public to this innovative fabric that links African tradition with the excellence of Made in Italy companies and artisans, from a modern and urban perspective. The bazin, in fact, typically sewn in traditional and regal Boubou, has been here revisited and proposed in a “street jacket.”
DOUBLE because the goal is to unite two cultures, that of African tradition and the contemporary metropolitan culture, for a woman who maintains a connection to her roots but at the same time is a citizen of the world.
